Working in film and media gave me a grounding in communications, copy writing, and brand development; client relations and strategic partnerships; vendor relations and contract negotiation; budgeting and financial processes; regulations, compliance, and risk management; investors and stakeholder relations, and social psychology. It was were I honed my corporate communication skills and learned to leverage my emotional intelligence. While the stakes were often high, to be able to navigate that industry with calm immediacy and cool self-assurance, resulted in success as a project management and resulted in career advancement. This background has provided an invaluable framework for my career as an Executive Assistant and Event Management professional, for film production and event coordination embrace many of the same mechanisms within a similar approach and framework.

These dual tracks of working in both Higher Education and in the Media industry - which expounds the tenets of creativity, but is first and foremost a high pressure business environment - meant that I could step into my role of Event Coordinator with confidence, and with the ability to see the larger picture. Event Planners live in the moment, but also 12-18 months out (and longer), which mimics the rhythm of business of the film industry. You can be in production on a feature film today, while simultaneously ensuring that future projects are brought to fruition and ready to launch next, culling them from various phases of development and pre-production.